Methodology And Methods Of Research Design Essay - 1344 Words

In this chapter, the researcher presents and discusses approaches, design and methods to be employed in this study. This chapter further introduces the justification and rationale behind the choice of the research design, method, and analytical process upon which this study will be founded. It also highlights details of the research design, target population, sampling procedures and technique, data collection tools, analysis and presentation as well as ethical consideration. 3.1. Research Design Saunders, Lewis and Thornhill (2009, p.600) defines research design as â€Å"the overall plan of how the researcher will go about answering the research questions†. Research design according to Bryman (2008) provides the overall direction of the research including the process by which the research is carried out. This study will be conducted using the descriptive survey research method. The descriptive survey is most preferred in this study since it allows the researchers to study phenomena that do not allow for manipulation of variables (Saunders et al ., 2009). The result of such investigation makes it possible to find explanation of the social phenomenon in question. The research design also helps in measuring the respondents’ attitudes, opinions, habits or any of the variety of social issues in a large population. The research design and the steps to be adopted in research methodology will be kept in focus the objectives and research questions. 3.2. Target Population PopulationShow MoreRelatedThe Social Construction Of Experience1437 Words   |  6 Pagesas observable and external so that they are interested in conducting research which is based on measurement or calculation. Therefore, it is the ontological and epistemological beliefs that usually drive the methodological preferences, but what helps the researchers make their final decisions about research methods is the guiding research question(s). Sechrest and Sidani (1995) point out the commonality that both methodologies â€Å"describe their data, construct explanatory arguments form their dataRead MoreA Methodology For Conducting Design Science1283 Words   |  6 Pagespurpose was? The purpose of the article is to develop a methodology for conducting design science (DS) research in information systems (IS). The purpose is clearly stated in the abstract session of the paper and in defining objective solutions. The authors stated â€Å"overall objective for the paper is the development of a methodology for DS research in IS† (Chatterjee, Peffers, Rothenberger and Tuunann, 2007). 2. What is some of the prior research on which the study is based? (Hint: the lit review) Read MoreA Research Study On Research Design874 Words   |  4 PagesScientific research is conducted for a variety or purposes, including gathering preliminary information, to help define a scientific problem, describing a structure or phenomenon, develop new scientific methods or tools, testing a scientific theory, and to evaluate the effectiveness of a policy or program. Many methods are used for conducting scientific research. However, research can only be considered valid and â€Å"good† if it is conducted ethically. A sound research design must be aligned to itsRead MoreFour Research Methodologies1048 Words   |  5 PagesGraduate Research Methods Phase 3 Discussion Board Research Methodologies 01/29/2013 Being in this business as a researcher, you must stay focus at all times, and at this time we must concentrate on the design strategies for each of the research methodologies. 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TheRea d MoreResearch Methodology For Adopting Mixed Method Approach1282 Words   |  6 PagesMethodology: In this chapter, the research methods commonly employed in social sciences, namely, qualitative, quantitative and mixed methods will first be discussed. I shall then describe my own research design, including the philosophical approach I adopted. This approach will be explained by identifying the ontological and epistemological standpoints assumed. The research strategy will be clarified, and the sampling procedures and participants of the study will be described. The processes of dataRead MoreTypes of Experimental Research Methodologies1387 Words   |  6 Pages Natural observation is used when researchers are looking for a particular behavior but this can be a very time consuming method of research. The researcher has no guarantee that he or she will witness the particular behavior he or she is looking for. The second methodology used in gaining qualitative and quantitative data is the survey method. The survey method is a method that polls or questions a large group of people on a particular subject. Researchers do have to trust participants and hopeRead MoreQuantitative vs Qualitative Research Design Essay1657 Words   |  7 PagesThe foundational difference between the two methodologies of quantitative and qualitative research is that they stem from differing ideas on the nature of ‘reality’. Whereas the quantitative concept of reality is an objective one proven to be true by empirical evidence, qualitative’s concept of ‘reality’ is based on personal perception. Qualitative methodology suggests that as ways of perceiving the would are unique that reality itself is subjective (Alston Bowles, 2012, pp. 12-16). In other wordsRead MoreThe Purpose and Need for Research983 Words   |  4 PagesResearch can be viewed as an undertaking to discovery or as a means to confirm or reject proposed hypotheses. It is an endeavor to understand and explain our environment, nature or societies as they are perceived by our senses and diverse viewpoints. Designs used to frame these studies are formed under three types of methodologies: qualitative, quantitative and mixed-method headings. These methodologies propose to answer the theories that underline the research design and each comes with its ownRead MoreResearch Methodology Used For Research1207 Words   |  5 PagesResearch Methodology Introduction This chapter discusses the methodology used for this research. Describing type of methodology in research study and define the chosen method and approach for this research. Then, the outline of research strategy used, framework this research conducted and data sources collected to obtain valid and reliable research as the objective determined. Review of Research of Methodology Broadly speaking, there are several purpose of research. It depends on the objective